Profits FAQ

How much does StockX take from sellers?

StockX charges sellers two fees per transaction: a transaction fee (typically 8–9.5% depending on your seller level) and a payment processing fee of approximately 3%. Combined, most entry-level sellers pay roughly 12–13% of the sale price in fees before shipping. As your 12-month sales volume increases, your transaction fee tier drops.

What is the StockX buyer premium?

The buyer premium is a fee StockX adds on top of the asking price that buyers pay. It is typically around 10%, plus a payment processing fee of approximately 3%. A buyer purchasing a $200 pair pays roughly $226 all-in before any state tax. Profits' Buyer Mode shows this total automatically per size.

Does the StockX price shown on the site include fees?

No. The ask and bid prices displayed on StockX are before fees. Sellers receive less than the ask price (after transaction fee, processing fee, and shipping). Buyers pay more than the ask price (after buyer premium and processing fee). The Profits extension shows the true all-in cost on both sides.

How do StockX seller tiers work?

StockX assigns seller tiers based on your completed sales over the trailing 12 months. Higher volume earns lower transaction fee rates. New sellers start at the highest tier. Tiers reset if your 12-month volume drops. Your current tier is visible in your StockX account settings and directly affects how much you keep per sale.

Does StockX charge for shipping?

StockX provides sellers with a pre-paid shipping label. The cost of that label is deducted from your payout. Shipping costs vary by item weight and your location but typically run $10–15. Buyers also pay a shipping fee on top of the ask price and buyer premium. Profits accounts for estimated shipping in both Buyer and Seller mode calculations.

What is the difference between StockX ask price and last sale price?

The ask price is the lowest price a seller is currently willing to accept. The last sale price is the most recent completed transaction. These often differ — especially for hyped releases where asks rise quickly after a drop. For reselling decisions, the bid (highest offer from a buyer) matters more than the ask, since that's what you'd actually receive if you listed today.

How do I calculate profit on a StockX flip?

Net profit = highest current bid − StockX transaction fee − payment processing fee − seller shipping cost − your purchase price (including tax). At the entry seller tier: bid × 0.875 (after ~12.5% fees) minus shipping minus purchase price. The Profits extension calculates this per size automatically in Seller Mode.

What is the break-even bid price for a sneaker flip?

Break-even bid = (purchase price + shipping cost) ÷ (1 − combined fee rate). At ~12.5% combined fees: divide your all-in cost by 0.875. Example: $143 purchase (with tax) + $13 shipping = $156 ÷ 0.875 = $178.29 minimum bid to break even. Any bid below that is a loss.

What is a good profit margin for sneaker reselling?

Most experienced resellers target a minimum $40–50 net profit per pair after all fees and shipping to justify the risk. Markets shift between purchase and listing — hype fades, bids drop. Thinner margins leave no buffer. High-profile limited releases can command $100–300+ margins, but general release flips often net $20–40 at best.

Does purchase tax affect my resale profit?

Yes, and it's easy to overlook. If you pay 8% sales tax on a $130 retail shoe, your real purchase price is $140.40 — not $130. That $10.40 comes directly off your profit. Always calculate your break-even using the after-tax purchase price.

Why does profit vary so much by size on the same shoe?

StockX bid prices vary significantly by size due to supply and demand imbalances. Men's 9.5 and 10 typically have the most competition (most buyers and sellers). Rare sizes like 14 or 6 sometimes command premiums. Profits' Seller Mode shows your net profit for every available size so you can target the most profitable size to buy.

What does the Profits Chrome extension do?

Profits overlays live StockX market data on supported retail sneaker websites. Buyer Mode shows the lowest StockX ask and all-in cost per size. Seller Mode shows the highest bid and your estimated net profit after all fees. Advanced View adds a 1-year price chart, per-size listing depth, last sale history, and ask/bid counts. Manual SKU lookup works on any page.

Is Profits free?

Yes. Profits is completely free — no subscription, no account, no feature limits. Install from the Chrome Web Store and it activates automatically on supported retailer pages.

Which retailers does Profits work on?

Profits integrates with supported retail sneaker websites and activates automatically when you visit a product page. For shoes not on a currently supported page, the manual SKU lookup in the extension popup retrieves full StockX market data for any product code.

How accurate are the fee calculations in Seller Mode?

Profits uses typical StockX fee rates to estimate net profit. The exact amount you receive depends on your specific seller tier, which varies by 12-month sales history. Verify your current tier in your StockX seller dashboard and note that StockX can change fee structures. Use Profits as a directional guide and confirm final figures in StockX before listing.

What is the Advanced View in Profits?

Advanced View provides deeper market analysis: a 1-year sales price chart showing how resale value has trended, per-size listing depth (how many asks are stacked above the current price), last sale history for recent transaction context, and aggregate ask and bid counts as a liquidity signal. It helps answer whether the market is growing or declining and how quickly a listing is likely to sell.

What is listing depth and why does it matter?

Listing depth shows how many seller asks are stacked at each price level for a given size. If there are 3 asks ahead of you, you'll sell quickly at a competitive price. If there are 40, you may wait weeks. High listing depth at your target price means more competition. Profits shows this per size in Advanced View.

Can I use Profits on mobile?

Profits is a Chrome desktop extension and does not currently run on mobile browsers. Use it while shopping on a desktop or laptop Chrome browser.

How do I look up a shoe that is not on a supported retail page?

Use the manual SKU lookup in the Profits popup. Click the extension icon in your Chrome toolbar, enter the shoe's product SKU (the style code printed on the box or product page), and Profits retrieves the full StockX data view — all three modes — for that shoe.

How do I know if a sneaker is worth buying to resell?

Check four things: (1) current StockX highest bid vs. your all-in retail cost — is there margin after fees? (2) 1-year price trend — is the shoe appreciating or declining? (3) Listing depth for your size — how competitive is supply? (4) Release type — limited releases hold value longer than general releases. Profits shows all four in Seller Mode and Advanced View.

Is sneaker reselling still profitable in 2026?

Yes, but margins have compressed on general releases as the market has matured. Limited Nike SB collabs, New Balance limited editions, and select Jordan retros continue to command strong premiums. The resellers who consistently profit focus on informed buying — knowing the exact margin before purchase, not estimating — and on releases with stable or appreciating price trends.

What sizes sell best on StockX?

Men's sizes 9–11 have the highest overall transaction volume on StockX because they represent the largest buyer pool. However, bid prices per unit are often lower for these sizes due to supply competition. Uncommon sizes (13, 14, 4.5W) sometimes have higher bids due to scarcity. Check the per-size data in Profits' Seller Mode for the specific shoe — patterns vary significantly by model.

What happens if my StockX item fails authentication?

If StockX's authentication team rejects your item, it is returned to you and you receive no payout. You may also face a fee penalty. Failed authentications do not count toward your seller level positively. This is why buying from authorized retailers (not resellers or secondhand) and keeping tags attached matters — it eliminates authentication risk.

Should I sell on StockX or GOAT?

Both platforms are viable. StockX uses a blind auction model (bids and asks) with set fee tiers. GOAT uses a listing model with a slightly different fee structure. Prices sometimes differ between platforms for the same shoe. Cross-referencing both before listing tells you where you will net more. The Profits extension currently shows StockX data; check GOAT separately for price comparison.